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Mail Dog Papers
August 10, 2009

Frontline News
Email Industry Stats
Marketing Sherpa Report

how to keep your subscribers happy

Keep Subscribers Happy!

We all know the economy is in the pooper. During these times companies are focusing on high-ROI, low cost tactics such as email marketing. The challenge now becomes how to e-market successfully without making your loyal subscribers suffer.

Check out these common e-marketing myths courtesy of MarketingSherpa.com

The Myths?
1 – It’s the size that matters
2 – More emails = more revenue

The truth will set you free ...


Video Case Study
Graph Tech


Multi-Faceted Virtual USPs

See multi-faceted virtual usps
Graph Tech's new modular pickup system is chock-full of unique and cool qualities. However, as is so often the case, communicating what is new and cool about your product or service requires more than just a paragraph of copy to really make your product sing!  Using video, an image gallery and digital brochure in one swanky viewing experience offers shoppers the full dog and pony.


Check it out ...



Latest Tweets?
The Makings of a Great Logo Design Blog

Who doesn't love a factoid?
Industry Tips to Keep You in the Know

Fresh Facts & Stats

While it may be worth 1,000 words, it's also worth one click...87% of consumers said they would be more likely to click-through if the email contained a picture of the offer!

New Dog Trick: New Custom Color Template

You asked for it? You got it! New templates being added to the Mail Dog public gallery. The custom color templates are especially versatile because you can match your template to your unique company colors giving a swanky custom look. Preview our latest arrivals by logging in to your account. Check out the "New Arrivals" section in the gallery!

Call 800-444-5588 to learn more about Mail Dog's tools and tricks or click here to schedule a quick online demo!


Dog News: Pawsworthy Pix

Cosmo's Photoshoot - she's no primadonna

Last weekend Mail Dog participated in Tails of Summer Collection with Tanya Sharkey Photography. Not only did we get fabulous new photos of everyone's favorite pup, but proceeds went to benefit the Pet Pal Animal Shelter, a no kill - non profit shelter in St. Petersburg, Florida.

Tanya Sharkey is a St. Petersburg Portrait Photographer serving all of Tampa Bay, Florida. Specializing in baby, children, family and pet photography offering fresh, vibrant portraits for the modern Tampa Bay family. Check out her great collection!

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