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Mail Dog Papers
July 9, 2009
Frontline News
Email Case Study
SCORE Association

Increase clickthrough rates ...
Links and Bonus Content Increases CTRs 700%

SCORE Association, a business training and mentoring service, revamped their newsletter to reinforce how their company can help small businesses in tough economic times.

The results?
Increased click-through rates by 700% and established value and credibility in their company. How did they do it? By following these four simple strategies ...


Video Case Study
Ocean Green TV


Seeing Green!
Product Demonstrations

Sky-Rocket Sales


Green Ocean™, environmentally responsible cleaning solutions, applicators and packaging is not only using innovative solutions with their products, they're using video to tell their story and connect with prospects and customers.

Studies show those who decided to buy after watching a video did so almost 75% faster than those who made the buying decision after reading about an offer in print! Don't just tell your audience why to use your product ... show them.

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Who doesn't love a factoid?
Industry Tips to Keep You in the Know
Fresh Facts & Stats

Approximately 64% of "key decision makers" are reading messages on a BlackBerry or other mobile device, based on a Marketing Sherpa report.

Calling all mobile devices ...
Calling All Mobile Devices ..

New Dog Trick: Mobile Email Version

With mobile devices on the rise, savvy companies need to tailor messages to their target audience. Mail Dog clients can now send a 3rd version of their email using simple html tags for improved rendering in high-tech mobile iPhone and BlackBerry devices!

Plus, you can now link directly to your mobile-friendly version of the message, allowing users to choose which version of the email (html or text-only) they want to read, it's as easy as 1-2-3!

Call 800-444-5588 to learn more about Mail Dog's tools and tricks or click here to schedule a quick online demo!


Dog House Resources

Dog Blog BarkingDog Blog
New online resource for marketers is live! Mail Dog's Blog (try saying that fast 4 times) is launched and chock-full of useful information. Whether you're a client or a prospective "Dog" just checking out the yard, you're sure to find interesting tips to put the bark in your marketing bite! Do the Dog Blog...

Strategic and Copy Help + FREE Evaluation
What is it that some e-marketing messages have that cause you to stop and read instead of deleting? The answer? Professional design and compelling content! Our friends at Halter Stacy Marketing can help you 'think-tank' your strategy, write your copy and even manage your campaigns. They'll provide a free review of your current e-marketing messages and build a prototype of what your e-newsletter might look like free of charge! The results – more targeted leads and increased traffic to your website! Turn your "dog" into a "pack" – with the combination of Mail Dog and Halter Stacy Marketing!

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